Founded in 1973 by Patrick and Gérard Pariente, Naf Naf caused a revolution in the textile industry. The brand became famous 10 years later, in 1983, by designing a suit cut in coton canvas ready to be tinted, and later on by bringing back into fashion the down jacket.
The Brand intensifies its notoriety, re-using 'les 3 petits cochons' child tale in its the 1984 advertising compaign that staged a little pig defying 'the great vilain look'.
From now on, Naf Naf is considered as a vibrant and sparkling Brand with a colorful, original, feminine, and affordable signature style. Naf Naf became an inevitable Fashion Look reference.
Today, Naf Naf is present in more dans 50 countries.
The success story goes on...